Salesforce Marketing Cloud Mobile App lets marketers manage their email, sms, and social media campaigns from anywhere. Based on user and marketing research, we designed the app to allow users to view past or future scheduled messages in your calendar, as well as track performance for Email, customer Journeys, Automation tasks, and multimedia campaigns. In this project, I was Lead UX and Visual Designer, providing Interaction Design, Visual Design, Prototyping, Branding, Motion Graphics, and Design Strategy on a full time basis.
Early "Send Email" concept user flow
Highlights from Wireframing
Layout / Grid system
User Onboarding / In-app messaging concepts
Samples from Motion Graphics work, including splash video, tooltips, UI animations, and animated data visualizations.
Final design of Home Dashboard with design notes.
Final Visual Design: Customer Journeys
Final Visual Design: Email Tracking / Performance